Cookie Policy
Last updated: 1 April 2025 ยท Pennyroyal Counsel ยท Bangkok, Thailand
This Cookie Policy explains how Pennyroyal Counsel ("we," "us," or "our") uses cookies and similar tracking technologies on our website at pennyroy. It also explains the choices you have regarding those technologies.
1. What Are Cookies
Cookies are small text files that a website places on your device when you visit it. They are widely used to make websites work more efficiently and to provide information to the operators of the site. Cookies can be "session cookies," which expire when you close your browser, or "persistent cookies," which remain on your device for a set period or until you delete them.
Similar technologies include local storage, web beacons, and pixel tags. In this policy, we use the term "cookies" to refer to all such technologies collectively.
2. How We Use Cookies
We use cookies for a limited set of purposes:
- Necessary cookies: These are essential for the website to function correctly. They enable core features such as storing your cookie consent preference. Without these, parts of the site may not work as intended.
- Analytics cookies: These help us understand how visitors use our site โ for example, which pages are visited most often and whether visitors encounter errors. This information is used to improve the site. Analytics data is aggregated and not used to identify individuals.
- Marketing and tracking pixels: If enabled, third-party tracking pixels (such as those provided by Google Ads, Meta, or Bing) may be placed to help us understand the effectiveness of any advertising campaigns we run. These are only active if you consent to all cookies.
3. Cookies We Use
| Cookie Name | Category | Purpose | Duration |
|---|---|---|---|
pc_cookie_consent |
Necessary | Stores your cookie consent preference so the consent notice is not shown repeatedly. | 1 year |
_ga, _ga_* |
Analytics | Google Analytics โ used to distinguish users and track page views for site improvement purposes. Data is aggregated and anonymised. | Up to 2 years |
_uetsid, _uetvid |
Marketing | Microsoft Advertising (Bing) โ used to track conversions and retargeting audiences from Bing Ads campaigns, if applicable. | Session / 16 days |
_fbp |
Marketing | Meta Pixel โ used to track conversions and deliver relevant advertising on Meta platforms, if applicable. | 3 months |
Analytics and marketing cookies are only placed if you select "Accept all" in our cookie consent notice. Selecting "Necessary only" will disable these.
4. Third-Party Cookies
Some cookies on our site are set by third-party services (such as Google Analytics or Meta Pixel). These third parties have their own privacy policies and practices, over which we have no control. We encourage you to review the privacy policies of these third parties:
- Google: policies.google.com/privacy
- Meta: facebook.com/privacy/policy
- Microsoft: privacy.microsoft.com
5. Managing Your Cookie Preferences
When you first visit our website, you will be shown a cookie consent notice allowing you to accept all cookies or accept only those that are necessary. Your choice is saved in a cookie on your device for one year.
You can update your preference at any time by clearing your browser cookies and revisiting the site, at which point the consent notice will appear again.
You may also manage cookies directly through your browser settings. Most browsers allow you to view, block, and delete cookies. Please refer to your browser's help documentation for guidance. Note that disabling cookies may affect the functionality of some websites.
6. Do Not Track
Some browsers have a "Do Not Track" feature that signals to websites that you do not wish to be tracked. There is currently no universal standard for how websites should respond to these signals. Our site does not currently alter its behaviour in response to Do Not Track signals, but you can manage cookie preferences using the methods described above.
7. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, applicable law, or our practices. The current version will always be available on this page, with the date of last revision.
8. Contact Us
If you have questions about our use of cookies, please contact us:
Pennyroyal Counsel
19 Soi Ari 4, Phaya Thai, Bangkok 10400, Thailand